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Joana Wensing

wensing

 

M.Sc. Wirtschaftspsychologie

Research assistant

Institute for Food and resource Economics
Chair for Technology and Innovation Management in Agribusiness


Phone: +49 (0) 228 73 7751
Email: [Email protection active, please enable JavaScript.]

 

 

 

Research interests

  • Behavioral and experimental economics
  • Understanding environmental behavior
  • Adoption of bio-economy innovations
  • Mental models and systems thinking

Professional development

2019
Visiting scholar at the Michigan State University, Michigan, USA (J-1 Visa)

Since 2015
Research assistant at the Institute for Food and Resource Economics, University of Bonn, Chair for Agribusiness Management, esp. Technology and Innovation Management (Prof. Dr. Stefanie Bröring)

2015
Visiting scholar at the College of Charleston, South Carolina, USA (J-1 Visa)

2013 - 2015
M.Sc. in Business Psychology, University of Bremen

2015
Research Internship at the College of Charleston, South Carolina, USA

2009 -  2013
B.A. in Business Psychology, Fresenius University of Applied Science

Awards & Scholarships

Deutschlandstipendium (2014-2015)

Publications

Journal articles (peer-review)

Junker-Frohn, L.V., Lück, M., Schmittgen, S., Wensing, J., Carraresi, L., Thiele, B., Groher, T., Reimer, J.J., Bröring, S., Noga, G., Jupke, A., Schurr, U., Usadel, B., Wiese-Klinkenberg, A., Wormit, A. (2019) Tomato’s Green Gold: Bioeconomy Potential of Residual Tomato Leaf Biomass as a Novel Source for the Secondary Metabolite Rutin. ACS Omega 4 (21), 19071–19080. 10.1021/acsomega.9b01462.

Wensing, J., Carraresi, L., Bröring, S. (2019) Do pro-environmental values, beliefs and norms drive farmers' interest in novel practices fostering the Bioeconomy? Journal of Environmental Management, 232: 858-867. In press. Link 

Wensing, J., Bröring, S. (2017) Functional Ingredients: Market Research. In: Kroschwitz, J.I., Seidel, A. (Eds.), Kirk-Othmer encyclopedia of chemical technology, vol. 51, 5th ed. Wiley-Interscience, Hoboken, N.J. 

Wensing, J., Findeisen, A. & Dries, C. (2015) Gemeinnütziges Engagement im Lebenslauf: Gibt es einen Zusammenhang zur Führungskompetenz? Wirtschaftspsychologie, 3, 60-66. 

 

Contributions to scientific conferences 

Wensing, J., Carraresi, L., Baum, C., Bröring, S. (2019) "Consumer interest in bio-based products and the mechanism of systems thinking", International Conference on sustainability research and transformation, Lüneburg, Germany, Feb 6th-8th 2019.

Wensing, J., Carraresi, L., Baum, C., Bröring, S. (2018) "Consumers‘ intention to buy bio-based packaged food products", SABE/ IAREP Conference, London (UK), July 19th – 22th 2018.

Wensing, J., Carraresi, L., Bröring, S. (2017) "Utilisation of agricultural by-products: What drives farmers´ interest to adopt innovative practices?", XV EAAE Congress "Towards sustainable agri-food systems: balancing between markets and society", Parma (Italy), August 29th - September 1st 2017. 

Wensing, J., Carraresi, L., Bröring, S. (2017) "Cascading Usage of Agricultural By-products: Target Industries, Drivers and Barriers in the Case of Tomato Plant Residuals", XV EAAE Congress "Towards sustainable agri-food systems: balancing between markets and society", Parma (Italy), August 29th - September 1st 2017. 

Wensing, J., Carraresi, L., Bröring, S. (2017) Technological Knowledge Diffusion among Industries in the Bio-Economy. Paper presented at the 28. ISPIM Innovation Conference, Vienna, Austria, 18-21 June 2017. 

Wensing, J., Carraresi, L., Bröring, S. (2016) Anticipating the Emergence of new Value Chains when Re-Using Tomato Plant Waste for Rutin Extraction. Poster presented at the 56th annual conference of the GEWISOLA (German Association of Agricultural Economists): "Agricultural and Food Economy: Regionally Connected and Globally Successful", Bonn, Germany, 28-30.09.2016.

 

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